For decades, organisations have struggled to see beyond the surface of their marketing efforts—relying on outdated models that can’t account for the rapidly changing, multifaceted environments in which they operate. Prophet exists to go beyond these limitations. By blending world-leading mathematics with machine learning, we create a dynamic model of your brand and its environment, enabling discoveries that transform your approach to decision-making.

Our platform serves as the lens through which you explore the vast universe of data, revealing critical connections and actionable insights that drive smarter, faster decisions. Just as the telescope expanded our understanding of the cosmos, Prophet provides the clarity needed to navigate complex markets and reshape your future strategies with confidence.

But our mission goes beyond just improving marketing efficiency. The global ad market is worth over $1.5 trillion. By helping organisations optimise even a small portion of their investments, we can create ripple effects that lead to stronger businesses, better products, and more secure jobs. Imagine fewer people going home to tell their families they’ve been made redundant because their company is thriving in a data-driven world. That’s the kind of impact we strive for.